Challenge: The City of Cambridge sought to improve communication with its employees by enhancing the effectiveness of its internal newsletters and information dissemination. The challenge was to ensure that key updates and city-wide initiatives were communicated in a clear and engaging manner to a diverse staff population.

Opportunity: This internship offered the opportunity to develop content strategies for internal communications and gain experience in public sector communication. By transforming routine updates into engaging stories, I helped foster a greater sense of connection and transparency among city employees.

Solution: I created a variety of newsletter content, including employee spotlights and departmental updates, to highlight the human side of city operations and celebrate employee achievements. I utilized design elements and concise messaging to make the newsletters visually appealing and easy to read, resulting in increased readership and positive feedback from city staff.